Olipop Soda
Prebiotic sodas that look as good as they taste. We use nostalgia and Olipop’s fun, retro brand to talk to families about making better lifestyle choices.
Problem: The term "healthy soda" seems like a pointless contradiction.
Tagline: All the fun, none of the guilt.
Awards: 2021 Silver ADDY for Integrated Campaign, 2021 Spring Show Finalist
Art Director: Kassi Coronado
Copywriter: Veronica Alcocer